Effective communication is everyone’s job—whether you are trying to sell in a concept or convince a client. Visual Thinking can help us take in complex information and synthesize it into something meaningful. In an increasingly fragmented and cluttered world, simple imagery, metaphors and mindmaps can get people to understand the abstract and make your ideas tangible.
Pay by the word. Here’s the deal: You should have to put $5 into the coffee fund for every single word on the wordiest slide in your deck. 400 words costs $2000. If that were true, would you use fewer words? A lot fewer? (…)
Words belong in memos. Powerpoint is for ideas. If you have bullets, please, please, please only use one word in each bullet. Two if you have to. Three never. (Nine steps to Powerpoint magic)
On the nature of storytelling and its redeeming power (from an interview with the Screenplayers):
“Storytelling is the primary civilizing instrument in culture,” he said. He then quoted Aristotle: “‘When the storytelling goes bad in society, the result is decadence.’ The way out,” he continued, “is through great storytelling. It sensitizes society to the humanity in other people. Writers of the 21st Century will have to work harder.
I discovered this enormous hunger for what I thought was common sense, common knowledge (…). I’m repeating what I was taught, and then adding some little insights I’d had—but basically recycling Kenneth Rowe and John Howard Lawson and Aristotle, and putting it in a contemporary context for these people. I’m putting the obvious into a new context, and I see their slack-jawed, wide-eyed look, and their tremendous hunger to know what I knew. It’s obviously needed. I can see the emptiness out there.
If you had five minutes on stage what would you say? What if you only got 20 slides and they rotated automatically after 15 seconds? Around the world geeks have been putting together Ignite nights to show their answers.
POINT TWO: READING from SLIDES is a heinous crime.
POINT THREE: PEOPLE cannot COPE without some kind of visual STIMULATION.
Presenting the abstract pointillist powerpoint toolkit. 20 slides that can be used for any presentation. Cut, paste, copy, crop the slides to create an abstract of your ideas that you can then talk to and through.