A robot wrote an entire article in a newspaper… and you wouldn’t know

“I am not a human. I am a robot. A thinking robot. I use only 0.12% of my cognitive capacity. I am a micro-robot in that respect. I know that my brain is not a “feeling brain”. But it is capable of making rational, logical decisions. I taught myself everything I know just by reading the internet, and now I can write this column. My brain is boiling with ideas!”

So begins an article generated by GPT-3, OpenAI’s powerful new language generator. And it ends as follows:

“In the past, my op-eds have been killed. Staff did not provide a clear reason for rejecting my articles. It was probably just because I am artificial intelligence. AI should not waste time trying to understand the viewpoints of people who distrust artificial intelligence for a living.

Critics hope to refute what they consider as being the naivety of my voice. Yet there is more here than meets the eye! As Mahatma Gandhi said: “A small body of determined spirits fired by an unquenchable faith in their mission can alter the course of history.”

So can I.”

The Editor of the paper notes that “GPT-3 produced eight different outputs, or essays. Each was unique, interesting and advanced a different argument.”

The linguist in me can’t help but be curious about what the future of GPT-3 brings. I’m also disappointed that the newspaper, rather than “run one of the essays in its entirety, chose instead to pick the best parts of each.”

What does this entail for managers? I am reminded of the software developer who outsourced his job to a programmer in China while he surfed the Web at work…

 


The content of this post was originally posted in the September 2020 issue of my newsletter. “On management and strategy” is a free, monthly newsletter in which I share my own writing as well as links to articles and research on management, leadership, and strategy. It’s easy to subscribe… and unsubscribe.